Black Sheep Kollective a.k.a BSK

A name that encapsulates our core principles

Never be ashamed of being the black sheep.

Your uniqueness is a precious gift.

Redefining the edge

Daring to transgress and stand out from the flocks is what we relentlessly do. Born from the realization that the status quo is flawed and traditional methods are losing their edge, BSK is our bold answer to the industry's call for innovation.
We embraced the notion that to make a mark, we must venture beyond the conventional, crafting a presence that is not just different but defiantly so—an embodiment of transgression that distinguishes us from the rest.

We do marketing for the bold

Straight Talk, Real People

BSK Agency, also known as Blaksheep Kollective, isn't your run-of-the-mill marketing agency. We're a collective of real people with a knack for getting things done. Our motto is clear and to the point: "We get sh*t done." We value straightforward communication, genuine connections, and tangible results.

People-Centric, Strategy-Driven

We dive deep into the heart of your brand, focusing on what really matters – the human connection. From Branding Strategy to Digital Strategy, we're all about creating a meaningful impact. Our strategies are not just about business growth but about resonating with people inside and outside your organization.

We Keep it Real

At BSK, we're driven by the belief that the most effective solutions are human-centric. We cut through the industry fluff to deliver brand strategies that are as human as your customers and as real as your team. We don't just solve problems; we connect, understand, and deliver people-centric strategies.

Beyond the Buzzwords

Forget the jargon and the overused buzzwords. Choose us for our commitment to authentic, human-focused solutions. Our team's diverse expertise is matched only by our dedication to understanding and advocating for your brand's human element.

Authenticity in Action

Our promise is simple: authentic marketing strategies that work and take your brands to new heights. We pledge to keep the human element at the forefront of everything we do, ensuring that our work elevates your brand and resonates with people.

Our Values

  • Resourceful

    Turning challenges into opportunities. We at BSK blend creativity and efficiency, ensuring every solution is as ingenious as it is effective.

  • Smart

    Insightful action, always ahead. Our innovative approach combines strategic thinking with data-driven insights, keeping us forward-focused.

  • Human

    Empathy at our core. We prioritize authenticity, ensuring our strategies resonate deeply and authentically with people and communities.

  • Transgressive

    Boldly redefining the norms. At BSK, transgressive means daring to be different, pushing boundaries to create meaningful, lasting impacts.

The Founder

Female-led, people-centric, and made in India with a French touch.

  • Co-Founder

    Marie-Helene, the French force behind BSK, has built a career that blends the art of marketing with the pulse of global industries. With 15 years experienced, she's navigated the high seas of fashion with giants like Tommy Hilfiger or Calvin Klein, and teamed up with aviation leaders KLM-Air France, and powered through projects with tech unicorns in the Netherlands. Her professional map spans from France to New York, Austria, and the Netherlands, with the latest pin dropped in India, where she's been living for the past five years.

    At BSK Agency, Marie-Helene steers the ship with a cool head and a keen eye for what's next, constantly pushing the team to explore uncharted territories in business strategy. Her approach? A mix of solid experience, creative thinking, and a knack for turning challenges into opportunities. Innovation isn't just a buzzword here; it's the way forward.

Convinced and ready
to join the flock?


Let’s connect and see how we can help you invent or reinvent your brand.
We can’t wait to hear from you!